Essentials of Compelling Email Course

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In this course, you’ll learn the essential ingredients of a successful email and easy-to-apply tactics for your email appeal audience selection, subject lines, preview text, images, and writing concise and compelling copy for your email messages.

This is a seven-lesson lightning course that can be completed in about two hours. Whether you’re trying to raise money for your cause or your campaign, get out the vote, or otherwise mobilize your supporters — this course is chock-full of practical tips you can use to make your email appeals more successful.