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Center for Digital Strategy

Ecosystem of Content Landing Page Checklist

About the Ecosystem of Content – Landing Page Checklist:

An ecosystem of content is a big picture view of how all pieces of content should work together to drive toward your goals. This document is a planning checklist to think about landing pages and how that content works for you.

We highly recommend watching the on-demand training for guidance on using these worksheets.

Uses:

For long-term planning on how you want landing pages to be a core piece of your website and engagement strategy.

This is a deeper tier of digital strategy and might not work with every organization’s capacity but is something all organizations should consider.

Great for:

All content managers, campaigners, project managers, web development managers, and digital directors.

Communications staffers and planners.


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