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Digital Strategy

Summit

5 Things to Know before Overhauling Your Website

November 16, 2026

at

3 ET / 12 PT

Key Takeaways

Your org chart is not your information architecture

You're designing for the organization you're becoming

Launch is only the beginning

Every few years, organizations need to overhaul their websites. It's as predictable as it is fraught and often contentious. There are deadlines and budgets to manage in addition to posting questions that run the gammut from the highly strategic "How do we see ourselves and how do we want our audiences to see us?" to the ultra-technical "How do we ensure that our tech stack will be flexible enough to accomodate updates for the next three to five years?"

 

This session will share the lessons learned in a web overhaul from the persepctive of both the client and the vendor in an interactive conversation with plenty of time left for questions at the end.

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