When I first wrote “The Digital Plan” I called the Digital Engagement Cycle the “The Digital Planning Engagement Cycle” as a clever use of the title. But to simplify things since we’ve updated to just The Digital Engagement Cycle. Here is a text breakdown and a video explainer. The Digital Engagement Cycle is critical to…
After more than a decade working on digital content, strategy, and organizing for a wide range of nonprofits, political campaigns, and civic groups; I see a consistent pattern emerge of three barriers to true organizational-level digital growth: strategy, capacity, and infrastructure. Currently, for far too many organizations these barriers or weaknesses work to tear down…